Top 4 ways to use hashtags in Instagram stories for more views

 

As a business, you want to get more views on your Instagram content and increase your number of followers. One of the best ways to do that is by posting content to IG stories. It is a great feature that can attract lots of users and engage them with your account.

Since you spend a lot of time creating these stories, you must use all the tools at your disposal to ensure that you get high views on that. One of the options is to buy 5000 Instagram views from real people so that your story gets more and more exposure. Another way is to add a hashtag to it as they work as a keyword and will help put your story in front of millions of people.

Though a hashtag doesn’t guarantee that your story will get a front-row seat from many people, it can help your account. So, here are the top four ways that you should use hashtags in your stories for more views.

1. Use it creatively

Get creative with your hashtags. They are like emojis because they tell a story and helps you set the trend. A hashtag has a meaning- both literal and societal. For instance, OOTN means outfit of the night, and when you use it creatively, it can get a societal meaning.

For example, if you sell gym wear, you would use a lot of hashtags related to working out and fitness. But also use #OOTN because you are selling a nice gym suit and using this hashtag works better here.

2. Use it geographically

 Location tag works as hashtags only on an Instagram story with two differences. One, you can post it only after you use a sticker without a text.

How can it help you get better exposure for your story? Well, because every location that you tag or don’t tag has an aggregated IG story. So, when you tag them using a hashtag, you become a part of that story.

It is best for brands that have a campus or are holding events or PR or so on.

3. Use it strategically

 It is best when you have a strategy going in while using social media. For instance, when you are using hashtags, search your niche and your loyal audience and see how they are using hashtags for interacting with their audience.

If they are using a particular hashtag that works well with your brand, make sure you use that.

For instance, if you are hair product brand, and you see your audience or niche using a hashtag like #hair goals or so on, use the same hashtag when you share a story or even post a content.

After you do this, you will see that your posts are getting more views and in turn, your business is getting more leads and conversions.

 4. Use it sparingly

Hashtags don't make or break your brand. They are great for your brand but not necessary, especially if you are using them or wrong or for blatant advertising.

Therefore, use them sparingly. Don’t use more than 10 hashtags in a post and not more than 5 in a story.

Did you know about these ways and were you using hashtags the right way? Tell us in the comment below.

Simple yet effective tips for gaining massive Instagram followers

  

Instagram has over 1 billion monthly active users, and marketers know that this number means that they can connect with more audiences globally. It is also a fact that over 80% of people on IG follow some business on it. It is an important detail for a business.

If you are looking to use Instagram to grow your business, merely having an account on it won’t work. You would need to grow the number of followers, which requires followers who engage and interact with your content, thus increasing your conversion rates.

Now, there are simple tips for doing this, and in this blog, we will discuss 8 effective tricks you can use to grow your IG followers.

1.      Have a consistent schedule

 You don’t have to post every day to gain followers, but you do need to post consistently. That means if you post twice or four times a week or maybe twice every alternative day, you have to be consistent with this schedule. You cannot change it to once a week because your audience is waiting for you to post.

Posting every day also works fine for some businesses, but if you post too much in a single day, that can overwhelm the audience, and they may unfollow you.

So, find a healthy balance and use a scheduling app to schedule the content for the entire week, so you can work on more content and other things.

 2.      Buy real followers

We are not talking about bots here. Some companies can help you buy 50 real Instagram followers or more if you wish. They do so by connecting you with real people, which ensures that you get a high engagement rate.

If you are struggling with increasing the number of your followers, try this trick.

3.      Share different content

Instagram started out as a photo-sharing platform. But it has developed into more. Now you can share short videos in your feed as well. So, try different content as video appeals more to the audience.

 4.      Use Instagram stories

Instagram stories features are the most popular out of all platforms that share this feature. Use it by uploading videos (long videos broken into stories), or have a live chat with people. You can also use stickers for asking questions, and having quizzes can also help you grow your follower count.

5.      User-generated content

 When you use content that your users design or share related to your business, you have a high chance of growing your business. You can start a dedicated hashtag where you share USG while giving proper credit to the owner/creator.

6.      Post the best only

 This one is obvious, yet brands make the mistake of sharing content that is not of the highest quality. IG is a visual platform, no one will look at the caption if your image or video doesn’t have the best quality. So, work on that.

 In conclusion, hire a team or a person who is well-versed in managing social media channels. A person who understands how to read the market and audience knows best how to use these strategies in the best possible manner.

best 4 tips to design IG advertisment for more followers

 Instagram is one influential social media platform that can help a business market to a millennial and growing audience. Using Images to convey a message, IG is a powerful platform with lots of potential. To fulfill your goals out of this platform, you need to increase your followers and engagement rate. You can achieve this through:

• Sharing the highest quality and original content

• Using hashtags which are popular and relevant to the post

• Engaging with the audience

• Following other accounts

• Buying real followers using a firm that connects you with real people.

There is one more way that can help you gain followers, which we will discuss in detail, and that is-advertisements. Instagram approved paid advertisements and sponsorships in September 2015. It has provided a new way for marketers to expose their brand or business in front of millions of people.

If you have never designed an Instagram ad for your business, here are some tips.

1.      Pay attention to composition

 Advertisements even on Instagram work well when you use real-life situations and people to convey your message. Thus, the best way to create an interactive ad is to use focus on composition. The composition is how you divide the ad into sections so that the audience can pay attention to every part of it.

Use the rule-of-thirds, which means that you divide the advertisement into nine parts and place the main focus of the advertisement at the intersection of these lines.

You can set up the phone in a grid view to help with this. It will ensure that the main object or person is visible and focus of attention for everyone.

 2.      Don’t use your logo aggressively

 You cannot overpower the visuals and advertisements on IG with your brand logo. If you are too aggressive with it, it will take the focus away from the main message. So, make sure you either make your logo a bit dim or use it creatively so that it doesn’t overpower the whole thing.

Lastly, if you don’t have a logo to work with or it doesn’t work with the ad, use some other branded images or text in the ad.

 3.      Experiment and play around with colors and contrast

 One of the best things that will attract the attention of tons of people is using the right color and strong contrast. Each color has a specific meaning and emotions attached to it. So, according to the message you are trying to convey, use the right color. Accordingly, pick the contrasting color. If you nail the color scheme and contrast, it can make a huge impact on people.

 4.      Be consistent

Consistency is the key to being unique amongst a sea of people who are trying to sell their business. So, when it comes to advertising on Instagram, don’t forget to be consistent. It means using the same branded theme, color scheme, and font type that you use for your post so that the difference is negligible.

I hope these tips will help you design an ad that will increase the number of followers you have.

Effective and smart tips for paying holiday debt in 2020

Holidays and vacations are integral if you want a great life. Travelling makes you experience things that you don’t get to experience in your daily life. But with travelling and vacation, also comes debt. If you are not careful about your credit card, you will end up using it too much that there is a huge debt and paying it would become a burden for you.

Also, with the current pandemic and economy, the finances of people are already bad. So, if you have debts from previous holidays, make sure to follow these tips for paying them effectively.

1.      Never ignore your debt

If you took a loan for your travelling or you now know that your credit card debt is huge and ending the payment period, start working on a plan to pay it off. If you ignore the payment date on your debt and loans, the creditor will send it for collection. Then you will have to deal with a debt collection agency in San Francisco, and it does affect your credit score.

So, don’t let that happen. Also, if a collector does call you, pick up the phone and work with them to come up with a plan to pay off the debt.

2.      Make a budget

Now that you know how much debt you owe to people; it is time to start making a budget. That will help you to see what expenses you have and where you can cut corners.

Try to create a strict budget and make sure you follow it, if you don’t, you will end up in more debt than before.

3.      Make a priority list

If you have more than one debt, like for instance, both student debt and credit debt, prioritize the urgent one. In most cases, credit card debts are the most urgent ones, as you get only a limited period to pay it off. The student debt is divided into years, so you can talk to the debtor for paying a month’s instalment later or half or so on.

4.      Negotiate a payment plan

Whether your debt is still with the creditor or with a debt collection agency, you can ask for payment plans. It will help you save enough money every month to pay off the instalment without going broke. Also, a creditor wants their money back so they would work with you on a payment plan, you only need to keep trying to convince them of the same.

5.      Start saving

You need money to pay off the loan or debt, you also need to save some for unforeseen emergencies like medical bills. So, start saving money by:

Earning more- get a side job or freelance project

Decreasing expenditure: Try to live on the minimum until you pay off the urgent debt. That means no more take out every day or going on vacations every weekend. Switch to public transport if you use cabs for commuting daily.

6.      Sell things

We have a lot of stuff in our house and some of them we don’t even use. Find out stud like that, belongings or gifts that you have no use for, and start selling them on eBay or on a yard sell.

These tips will help you pay off your holiday debt faster and get back to your normal life quickly.

What happens to a debt when the debtor dies?

 

It is difficult to ask about outstanding payment when someone dies. But unfortunately, you cannot ignore unpaid delinquency because of the death of a person. The question on your mind would be what happens to the debt when the person who owes it dies?

Well, it depends on multiple things. Firstly, every state and country and their regulation when it comes to collecting a debt after a person dies. Secondly, the situation also differs when the debt is owed by an individual as compared to when a business owes it.

Due to the complicated and difficult nature of this situation, the best thing for a business is to hire a collection agency in San Francisco. They know the laws, and they have the right amount of tact to recover the money without breaking any rules or ethical boundaries.

Usually, when an individual owing the debt dies, it passes on to the family or the co-signer on the form. When it comes to a business, it depends on the nature of the business. So, let's see.

1. A sole proprietorship (Sole Entrepreneur)

When the sole owner of the business dies; the whole business is the property of the estate or the heir of the owner. If the heirs are unable to keep it afloat or don’t want to, the liquidation of the assets of the brand will commence paying off the unpaid debt. The remaining money is distributed as per the will.

If you are a sole proprietor, make sure you inform a lawyer about the debt.

2. Limited liability company

The agreement that governs the operation of a limited liability company will decide what happens in case one of the partners dies. If the partners decide to continue the firm, they will bear the responsibility of paying the debt as well.

If the agreement doesn’t say anything about it, the company will be under the state’s law, and it will decide what happens. Most state laws will liquidate the assets to pay off the debt.

3. S corporation or corporation

Corporations continue even after the owner dies. The estate becomes the owner then, or even the previous owners who had a share in it becomes the owner. The burden of paying the debt falls on the new owner now. But it is still complicated as the business may be dying as well.

4. Partnership limited company

When one partner of the company dies, the business doesn’t cease to exist. The rest of the partners may continue the business, or they may decide to sell it. In both cases, they are responsible for paying you the pending amount.

As we can see from this every business has different laws when it comes to collection. So, make sure you hire a debt collection agency as they know the laws and can handle this better.

How to work with a bad check?

Even though in the 21st century, there are many ways to transfer money, people still write tax. With ATMs, wallets, electronic transfer, online banking, it may surprise some of the younger generations that checks are still in circulation.

But there are reasons for this:

• Some people prefer to check as they have been using it for long, and trust it.
• Some businesses and procedures, like a bank loan or A/C opening, require a check.
• Some people like giving checks, as it gives them enough time to get the money back into their accounts.

These reasons are valid, but the problem with checks is that it bounces sometimes. When a check bounces, it is known as a bad check, and it can create tons of problems for a business that received it. If they received it for payment to services that they provided, it means now they have to collect a debt.

Sometimes, the debtor will resolve it easily, after you tell them that the check bounced. It is because it is a genuine problem. Other times, the debtor pays no heeds to you, and you have to take actions like hiring a collection agency in Atlanta.

How to work with a bad check?

1. Don’t accept one

You cannot know a check is bad until you deposit it. But you can take precautions against it by discouraging the business to write you a personal check. Instead, ask them to use a credit card or for cash or ask them to transfer the money electronically.

Still, if the client insists on paying through a check, make sure you verify the check using a check verification system.

Also, ask them to fill the credit application, so that you can collect on the debt, in case it bounces.

2. Have a conversation with the client

If it is the first time a customer has presented you with a bad check, talk to them. They will resolve it quickly, and the matter will be over. But try to not point any accusation. Keep the tone friendly and light and be calm.

If you want to come off as more serious, send a letter asking to pay the outstanding amount before a specific date. Give the client alternative payment methods as well.

3. Redeposit

If the client asks you to redeposit the check as they have made the funds available, don’t do it without asking the bank. Call the bank in whose favor the check is written and ask them about the fund availability.

If it is there, only then you should redeposit.

4. Call a debt collection agency

If you are unable to get hold of the customer or they refuse to pay, it is time to hire a third-party debt collection agency in Atlanta. They are experts in collecting bad checks amongst other debts.

They have experience, knowledge, and technique and are aware of the laws that protect a debtor. So, they know how to handle high-tension situations.

Situations like these call for immediate action. Don’t sit on a bad check hoping that the customer will call. Even if they are planning to do that, it is best for you to seek them out first, and clear the situation.

Can you collect a debt after statute of limitation expires?

As a business or as a debtor, it is important to both of you to know whether a collection agency in Atlanta can still collect the debt or not if the statute of limitations is over. The answer to your query is that it depends.

To understand the answer to this question, you have to understand what is the statute of limitations and how it works.

Statute of limitation- meaning

Statute of limitation means that after some time, a creditor cannot sue the debtor over a debt. When the SOT is expired, a debtor can take legal action against you if you even say that you can sue them.

Though a debt collector or creditor can still collect on a debt. For instance, if a third party gets the debit account, they can start the collection process, if they are not aware of the expiration of the statute of limitations. The debtor can press charges, but they would need to show evidence in the court.

Also, if a debtor and collector both are unaware that a statute of limitations has expired, and the debtor agrees to pay some amount, the whole collection cycle can restart.

Even the credit bureau deleted a debt that is older than seven years from the credit report. Talk to the bureau to ensure this happens.

How long does it take for a debt to expire?

• How much time does a statute of limitations on debt expire? Well, it depends on the states. 
• Every state has different laws when it comes to the expiration of debt, and most of the time, it also depends on the contract type a business and a debtor had.
• In Atlanta, Georgia, the statute of limitations on debt claims is four years. Also, in the case of oral contracts, it can end sooner, but it is best to avoid oral contracts, they can be messy.
• Lastly, if the lender lives in another state/country and the debtor is from another, which statute of limitations laws will be followed is not clear. It is best to ask for a collection agency.

How to deal with debt?

• If your business provides goods/services on credit and the customer is not paying the money, you should start the collection process. The debt accumulating will harm your business’s cash flow even leading to bankruptcy.
• If even after 120 days, the debtor is showing no signs of paying the debt, hire a collection agency. They have the means and techniques to find the whereabouts of the debtor. Also, a debtor often agrees to pay when a debt collector is involved.
• They use ethical methods of recovering the debt, and a collector in Atlanta never uses force or aggression. Instead, they come up with plans so that the debtor can pay without going broke.

To conclude, debt is never good for a business or an individual. As a debtor, you have to pay the debt that you took. But if you believe the claim is wrong or the creditor is mistreating you, use your rights and register a complaint against them.

 

Tips to keep in mind while hosting a digital event

 COVID-19 has affected everything from health to businesses to the economy, even events are also suffering. From wedding to corporate event all are either getting postponed or are being held digitally.

If you are planning to host an event through digital means like zoom, here are some tips to follow for conducting the best event ever.

1.     Decide between a meeting or a webinar

Depending on your need, you should figure out whether you want to host a webinar or a meeting. Video calling apps provide you with different preferences depending on the meeting type.

A webinar is an event where you expect the audience to listen mostly to what the host is saying. A meeting is for when you need back and forth interaction between both the parties.

Host a webinar when you want a large public to view your event.

Host a meeting when you want an interactive session like for office meetings or a yoga class of ten people.

2.     Promotion and marketing

• Send a digital business card to people with details of your business alongside an e-invite about the event. It is because when people get an invitation to see your event, they also want to know about the business, hence the smart business card.
• Next, don’t forget to create a promotional image informing people about the event using social media.
• Also, when you are having an event on Zoom, you have the opportunity to broadcast it on YouTube to increase its reach.

3.     Tips for being the best host

If you are hosting or anchoring the event, here are some tips that you should follow.

• Make sure you have the best internet connection, like the hardware one so that you don’t have a problem with WIFI.
• We know that hosting an event from home is not ideal, and there will be noise. But try to minimize them. The best way to do that is by using a headset with a mic.
• You are hosting the event, so wear your best garment. Dress formally like you would do if you were anchoring an event on stage.
• Make a proper introduction of yourself and the event.
• Never be late

4.     Monetize the event

If you are hosting a webinar, you are doing it not just to impart knowledge. You also expect to get paid, and the best thing to do is take the money before the event happens.

• Give a window to people for registration so that they can pay you online using a credit/debit card or through wallets.
• Also, research what your competitors are charging, you don’t want to charge less or more than them.

5.     Engaging the audience

You use the same tips when engaging your audience digitally as when you are doing it on stage.

• Eye contact
• Starting with an ice-breaker, like a joke or story
• Introducing the event and speakers (if you have any) well.
• Taking some time to interact with the audience through polls. If you have a small number of people, you can ask them questions directly.

I hope these tips will help you host the best event of your life digitally.

5 things you can negotiate the price for

Ask any agent from a collection agency in Los Angeles, and they will tell you that a lot of debts are negotiable. A creditor or debt provider is looking to recover their money, without you going broke. So, accepting renegotiation is something that will be considered in all seriousness.

Thus, if you have any debt, read on to find out if it is negotiable or not. Also, we talk about other things that you can negotiate for better deals.

 

1.     Medical bills (debt)

 

There is no doubt that medical bills can be huge. A short trip to the ER can cost lots of dollars, and if you are in for a while, the bills can keep piling on. Now, most people have insurance, but sometimes the insurance doesn’t cover every penny.

That is why if the remaining amount is too much for you, you can negotiate the bills. They can provide you with a payment plan or waive the fee or decrease the amount.

Also, for patients who don’t have insurance, hospitals here have come up with prices that are not too much.

 

2. Store items

 

A lot of grocery stores or small shops are perfect places to negotiate the amount. If you compare the prices that they are offering to other shops dealing in the same things, the possibility of them offering you goods at a lower price is high. It doesn’t always work, but it won’t hurt to try.

Don’t forget to be polite as that is the best way to start a negotiation.

 

3. Hotel room

 

Vacations are certainly the best part of our lives, but they are expensive. The traveling, the food, and the adventure stuff will cost you a lot. So, why not save a bit on hotel rooms? If you check out various traveling sites, you will find various prices, and you can choose the one which suits your budget.

Also, if you don’t use them, there is a chance that the manager will lower the price or give you an update if you talk to them face to face. It is best to negotiate face to face with hotel managers of local or small hotels.

 

4. Credit card bills

 

Credit card bills make for about 40% of debt in America. They are huge, and if you are vigilant about paying it, a collection agency in LA will certainly be on your case. So, if that is the case, make sure you talk to the debt collector about a negotiation.

If you were a noble customer, and until now, you were paying bills on time, they are likely to consider the negotiation terms. Make sure the terms are acceptable before going in and don’t back down easily.

 

5. Car deals

 

Looking for a new car? Is it slightly out of your budget? Well, no worries because car brokers are great at negotiating the terms. So, with some skills, you can get a little lower price.

 

Negotiating is an art, and you should develop it. Sometimes there is a lot of scope in a product, and if you do it convincingly, you can get a better price.

 

 

4 tips to improve cash flow during the pandemic

 Everybody is reeling from the effect of the COVID-19 pandemic. All businesses are facing the heat irrespective of the nature of their business. In such a situation, having a substantial cash flow can help your business stay afloat. But there are many reasons due to which a business may not have enough cash flow like, clients not paying timely and too many expenses.

But it is more important than now that you have a good cash flow and work on increasing it as well. Here are some tips that will help you improve your cash flow even during a pandemic.

1. Take deposits or advance

Since the pandemic is over-turning the finances of businesses, it is smart to take an advance. Whoever you are working with or will be working with in the future, make sure they give you a deposit. It helps you start work as you have enough cash to do so. Also, it ensures that you have some payment for the goods that you will be delivering.

If a client is unable to give a deposit upfront, ask them to show you their financial sheet, which can assure you of their timely payment. But in this pandemic, taking a deposit is a better option.

2. Work with your debtors

If you have clients who have not paid for long, this is a good time to get them to pay. If they are financially strong, and are paying or buying things, they are in a condition to pay you as well. So, send reminders daily and make sure they know that you can hire a debt collector in NYC if needed.

Give some time to debtors who are struggling with their finances as the pandemic will make it worse. But if you are in debt, try collecting with the situation in mind. Maybe you can forego the interest rate, or you can give them a payment plan or so on.

Work with your collection agency to find a balance that can help you both.

3. Hold onto your taxes and rents

A lot of governments have come up with relaxation on taxation and rent-paying. If your business is struggling, you should not pay some amount right now. You can hold paying the taxes or rent or lease of the building you work in if you have other urgent matters to attend to.

You will have to pay them later, but till then you can work on improving your cash flow. Also, with the money you saved, you can do other things which can enhance the revenue.

4. Find ways to improve your revenue

Increasing your revenue is the best way to improve the cash flow of the business. That is difficult given the pandemic. But here are some ideas:

• If your product is something that people need more during this time, you can increase your revenue. Do it by offering discounts, home delivery, and more.
• Try something different, like Amazon continued home delivery of groceries during the lockdown in India, while the rest of the products were on hold. A lot of food-delivery apps did the same, giving them business.
• Try to sell an okay product with a good quality product.
• Ask your loyal customers to promote you.

The times are stressful, but you can overcome this challenge with these tips.

 

Key points of new language preference law for New York debt collectors

The department of consumer and worker protections of New York City has come up with novel regulations. These new rules require the debt collections agency in NYC to give the customers' language preference disclosures. Also, they have to record and request the language preference of the consumer. Under these new rules, a debt collector in New York doesn't have to translate communication.

Here are the key points of this new rule.

1. New written disclosures

The existing laws state that a debt collector who is not working with a creditor has to make written disclosures to the customer. It can either be through the initial written communication, or they have to disclose this within five days of making contact with the debtor.

The new rules change this more in two ways:

The notice now has to include an announcement informing the customer of the availability of any language access service.

It also needs to state that description and translation of common debt collection words will be available on the website of the department in multiple languages. 

2. Recording and requesting language preference

The new rule also makes it impossible for the debt collection firms to start the collection procedures without requesting the language preference from the debtor. They also need to record the preference before they can start collecting.

The problem with this point is that there are no guidelines. So, a collector is not sure what to do if a debtor doesn’t respond to the request. Do they continue asking or start the process after one or two tries?

Although, the department has assured that more updates on this point will be available soon on the site.

3. Disclosures on the website that are public

A debt collection agency in New York operating a public website, which anyone can access has to follow a rule. The law states that the collectors have to disclose everything they state in the initially written communications. 

4. Partial or false translations

If a debt collector is providing translation services, it would be illegal to convey a translation which is incorrect, false, or partial. Since, the rules don’t define ‘translation services’, if a debt collector is providing these services, they have to bear the risks too.

Another thing to remember here is that New York defines collection agencies, debt collectors, and creditors differently. A collector is a person who is working for the creditor to collect the debt, so these rules don’t affect them. But an individual or firm collecting on their own is an agency that needs to follow these new regulations.

What are your thoughts on these new debt collections for New York jurisdiction? What affects will it have on debtors and collectors alike? Share your thoughts below.

Are international collection agencies effective? How?

There is no denying the fact that the international collection of debt is not an easy process. When a debtor who doesn’t pay or goes beyond the paying date is either in huge financial trouble or is irresponsible or doesn’t want to pay. These situations are hard to deal with when a debtor is local or in the same nations.

When the debtor stays on a foreign ground or runs to a different nation, the collection process becomes harder. At this point, the only thing a business can do is hire a global debt collection agency like Cedar financial. Now, you may ask if a collector is efficient? Is it worth paying them to recover the money? Or so on? The answer to all these questions is yes, it is.

A third-party debt collection agency that has experience with the international collection as well is worth your time and money. Still, asking why should you trust them? Let’s see below.

1.  They can save accounts from becoming bad

Assume you have an international account which is one-month-old. Now, if you hire a debt collector at this point, the chances of retrieval are around 94%. But if you do it internally, the chances are less, and if you take more time to start the collection process, the chances keep decreasing.

When you take a lot of time for an outstanding amount, the chances of recovering it becomes less. But even then, a debt collection agency can retrieve some amount. Therefore, it is better to hire them sooner.

 2.  The chances a debtor pays the collection agency is higher

A debt becomes extremely real when a collector comes into the scenario. A delinquent who is worried about not being able to pay or is quite adamant to not pay will certainly feel the pressure when a debt collector comes into the play. They will be more open to communication with a collector as the chances of going legal doesn’t seem far-fetched now.

Most importantly, a collector uses the right words and tools to motivate the debtor into paying. The motivation is not harassment as some people think. Instead, a collection agency has a strategy that can help the debtor pay without worrying about going broke. Also, they can negotiate the amount or get them more days to pay the debt.

3.  They are effective and successful

 When you are dealing with a debtor, you have three options- internal debt collection process, hire a global debt collector, or hire a lawyer for legal proceedings. Out of the three, the most effective option is hiring a debt collector as they are effective in terms of collecting the debt successfully. They also get the most amount out of a bad deal with their experience and techniques.

Moreover, they are less expensive in comparison to hiring a lawyer as most of them take a 20%-25% commission from the recovered debt, and that too if they are successful.

4.  They have the toys

 Not to sound cheesy, but the debt collection team does have better technology for the collection that most companies. Their techniques or ‘toys’ allows them to find a debtor who has disappeared and more. Also, it is their bread and butter, so they have experience in collecting money even from the worst of the delinquent, so trust them.

Time to partner up with a collector and get your money back.

4 branding hacks that gives you a unique hold in the market

 If you want your business to thrive and be successful, you have to do branding. Also, you need to understand that branding is not only about the logo or the theme or the color scheme. It is much more than that. The first impression that you create using any tools with the audience is branding.

So, it is about creating the first impression, appealing to the audience, and being relevant. Yes, the last part is also critical, especially in this digital era. If you don’t adapt to the new techniques of branding, your business will suffer and might fail too. That is why, not only working on your branding is important, but also keeping an eye out for new trends is too. 

If you are struggling with branding, here are some hacks that you must follow.

1.   Invest in digital business cards

 Having a paper business card is critical as it makes sure you hand out your contact details to potential clients when you meet them. But the newest trend is the digital business card. A business card is an important branding technique as it shares the vital details of the business and ensures that a potential customer calls you back.

Why smart business cards? Well, because we do a lot of business online with influencers or editors, and when you have a digital card, you can send them your details and clickable links to your site without ever meeting them. Also, it is quite easy to update information on a digital card.

 2.   Be humorous

 You don’t always have to be serious when it comes to the content of branding. It can be humorous and fun too. Adding a bit of humor and getting your users to laugh is a good way to establish your brand as a quality business and that is what branding is all about.

Of course, making light of a serious situation is not part of this.

 3.   Switch up your logo

 When you have been in the business for long, sometimes switching up the branding elements is a good idea. The logo is the noticeable part of a brand, so changing it is something that will stir things up. You can only change the logo, or you can also change the name of the brand.

For instance, Viacom 18 changed the logo of their channel Colors a few years back, whereas ABC family switched to Freeform with a whole new logo and feel to it. In both these scenarios, the content remained the same, but the new branding look did appeal to lots of new people. 

4.  YouTube video-sponsorships and ads

 YouTube is the best video platform, and its numbers keep growing, making it a huge branding platform for companies. Big companies use this platform to telecast their advertisements, but for small businesses that might be too costly. But they have another option in the form of sponsorships.

There are tons of YouTubers with impeccable subscribers and reach. Just send your products for reviews or sponsor their video by giving discounts, and you will reach millions of those followers. Anyways, people tend to believe influencers more than advertisements these days.

These simple yet effective will work best for your branding efforts.

Feeling blue? Try these hacks for uplifting your mood

There are times when you feel blue, sad, lonely, and anxious. Most of the time, you know the reason, and you can work it out. But there are times when these emotions you feel are so sudden, and you are unable to pinpoint the reason/s making you feel this way.

In such a situation, we want to curl up on the bed and cry our hearts out. It is one way to feel better as when we cry we feel light and better. But there are other things also that you can do, which will help you feel better. Want to know what? Let’s check them out.

1. Drink coffee

If you are a coffee-drinker, the smell of coffee is one thing that can calm your mind. So, when you are down and don’t know what ails you, brew up your favorite coffee. One cup of this will make you feel better.

Don’t want to go to lots of trouble, no worries! Just buy coffee pods. Pod flavors come in varieties and pour some hot water on it, and your delicious cup of coffee is ready.

P.S. If you are a tea drinker, make tea, and you will feel better.

2. Bake a cake and eat it whole

Some days it is okay to indulge, especially when you are sad or feeling lonely. Bake a cake, use wheat or oats flour to make it healthier, and use jaggery powder instead of sugar. Bake it with coffee or chocolate or anything that you love, and eat it whole. You don’t have to share it with anyone. Also, a scoop of ice-cream on top of it will make you feel a lot better.

3. Take some me-time

If you are an emotional eater, it is best to stay away from food when you are sad or down. It can prompt you to eat a lot. But no worries, we have a solution for you too. Just find some nice and peaceful corner and sit there. Close your eyes, breathe in the fresh air, and sort your thoughts.

Not only is this peaceful and calming, but it will give you some time to figure out what is making you feel this way.

4. Talk it out

Sometimes talking to a family or friend can help you feel better. You don’t have to figure out the reason for your negative thoughts; you only need to share them with someone. The people closest to you have the power to make you feel better, and help you make sense of things.

Not want to talk to anyone? No problem, journalize your thoughts. Also, it is better to write in a diary every night so that you have somewhere to rant or express gratitude. You don’t keep your emotions inside this way, which is healthy.

5. Netflix and chill

It is my go-to option for whenever I feel down. I just put on my favorite movie or show and drink coffee and just let go of any negative emotions that I feel.

These are some of my favorite ways to chill and feel better. What are yours? Tell us in the comments below.