Friday, January 28, 2022

Does business card has any relevance in today's world?

 Several people are wondering whether business cards have any relevance in today’s digitized world. In a world where people can connect through social media, why would you need a business card? It is because business cards are personal and have the most important details. All information that a business card has is vital. People can contact you and remember your business with this small marketing tool. 

Are you thinking about whether you should go with a digital business card or not? Then the answer is yes. The world is becoming digital and as the pandemic reigns on, having a digital business card is extremely helpful.

Let's see why you need a business card and why investing in a digital one is better.

The reasons….

The simplest way to share details

A business card has all your details- contact number, address, email, and more. Thus, it makes it easy for you to share your business card with a potential client with whom you want to work with and vice-versa.

It helps with creating the first impression

A business card is an extension of your brand. It shows your brand through the theme, font style, and logo you incorporate from your brand. Thus, the design of the business card along with the information makes it an essential marketing tool. A tool that can make or break your impression on clients or customers. Irrespective of your choice regarding paper or smart business card, make sure it resembles your brand and has top quality. That will ensure that it creates the needed impression on the recipient.

It is an imperative part of some culture

In many cultures, a business meeting is incomplete without sharing a business card, like in Hong Kong. If you do not share a card here after a meeting, it is considered rude, and the consequences can be you losing the client.

 A vital business tool- business card

A business card is an imperative marketing tool because it has all your details. You are giving the person a tool to check out your entire business. If your business card is professional and impressive, you will get tons of new clients and customers through it. A perfect business card shows how much you put effort into your business. So, do not avoid investing time in this tool.

 It makes your brand referable

How many times did we refer a business because we know they have the skills and share the card with a new person? Several times, right! It happens with your card too. It shows what skills or services your business provides. When the person who has it comes across someone in need of your business, they share your card with them or refer them to you. 

Why digital business cards?

  • They are cheaper as you do not need to re-print them if there is an error.
  • They are eco-friendly
  • It is easy to share them through mail, text, or social media.

How important is a business card for you? Hopefully, if you didn’t think about this before, you will now.

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