Monday, August 26, 2019

4 Instagram myths that is stopping you from growing your business

Are there a few myths about Instagram that is holding your business from growing? Well, when
we are misinformed or we know only half things, it becomes hard for us to curate our IG content
to get real IG views, likes, or followers.
If you are not using Instagram for your business, irrespective of the case that over a billion people
are using it, then it must be because of some rumors that you heard.
In this blog, we will try to debunk these myths so that you can use Instagram to its fullest.
Myth 1: Instagram takes up a lot of time
It is true that, if you want to reach your target audience, build followers and promote your business,
you need to put in some effort and time. But it is not time-consuming if you are smart and strategic
about it.
First, you need to start using an editorial calendar that lets you schedule and create content for
your Instagram account. You can create up to 20 posts, and schedule them for publishing whenever
you want them to.
Secondly, initially, for getting visibility amongst your target audience, you can buy Instagram likes
from a firm that can connect you with real people. For buying views or likes, click here
https://www.socialgala.net/buy-instagram-views/.
Myth 2: You should be a professional photographer
It is true that since Instagram is a visual platform, your content needs to look amazing. But it
doesn’t mean that you have to be a professional photographer. A little basic knowledge about
clicking photos and how to edit them can help your brand.
If you can afford to hire a photographer great, but if you are a small business, you can use a small,
inexpensive camera to click quality images and enhance them using editing software or Instagram
filters

Myth 3: Post ‘in the moment’ photos, strategies is not important
It is true for common people, but as a brand and business, you have to be strategic. It is because
you are marketing your product and services. And if you don’t devise a proper plan, you won’t be
able to communicate properly with your target audience.
Also, posting in moments for a business is possible. With the help of Instagram stories, this is
possible. IG stories last up to 24 hours and are a great feature if you want to show how your
business works or announce your new product.
Myth 4: You can’t know what is working and what is not
Not true, for brands using a business profile on Instagram, numerous tools can help them analyze
the likes, views, followers, and engagement rate. Tools like Insights can help a business see, which
posts are working, how many views or likes a post has and so on.
Also, a brand can see the reach, view, likes, and more on its Instagram stories. These tools help
them figure out what kind of content is resonating with their users, and work on enhancing them
even more.
I hope, I debunked some of the reasons why your brand wasn’t using Instagram to promote their
business. Did I miss any? Hit me in the comments below.

Friday, August 23, 2019

Want to shop in India? Here is the list of must buy things

India is heaven for a person who loves to shop. From clothes to shoes to jewelry to spices,
you can find everything here. And the best part is that you don’t have to go machine-made
items, India is the biggest manufacturer of handicraft items and it includes jewelry, textile,
carpets, and decorative pieces made out of marble, wood, brass, and so on.

Every city in India is rich in some form of handicraft items or some other items that will make
your shopping spree satisfactory. You can also buy most of the handicraft items online by
searching Indian handicrafts for online sale on Google. It will take you to the top sites.
But in this blog, we will discuss some of the things that you must buy from India.
Top things you must buy when in India 
1.   Clothes

India has great clothing options, especially for women. From shawls to sarees, and kurtas, you
can find different handcrafted clothing items here.


Some of the best clothing items are:

Pashmina Shawls: It is a handcrafted shawl made out of cashmere. The skilled artists of Kashmir
are famous for hand weaving and designing these shawls, which are warm and beautiful. Since it
uses pashmina, it is a little expensive but worth buying.

Other shawls famous in India are cotton and silk shawls and khadi shawls.

Sarees: Indian women love to wear sarees, and every state has a different style of draping it.
The most famous sarees of India are:

  • Bandhej from Jaipur, Rajasthan
  • Banarasi from Uttar Pradesh
  • Zari from Madhya Pradesh
  • Paithni from Maharashtra and so on.

Chikankari kurta: Lucknow is known for selling chikankari clothing items. It is a process of creating
embroidery on light-colored clothes. You can find suits and kurtas for both men and women.
2.   Textile items
There are different types of textile items that you can find in India. Here you can find bed sheets,
pillow covers, and wall hangings made out of cotton, silk, wool or linen. Also, the textiles have unique
designs made using hand or block printing.
3. Jewelry 
In India, you can find jewelry for every part of the body. Women in India love their jewelry and you
can find exciting bangles, neckpieces, earrings, payals, kamarbandh (waist-band) and so on.
In Jaipur, you will find beautiful jewelry made out of silver, gold, and precious gemstones. Also, here,
you can get original gemstones like ruby, emerald, and cobalt, and so on.
4. Tea 
Every second person in India is a tea-drinker. The best tea comes from Darjeeling which is a city on
the North-eastern side of India.
Assam is the pioneer of tea in India and produces a rich, dark and robust tea. Nilgiri teas from Kerala
(Cardamom hills) are pretty famous too. 
5. Craft items
In India, you will find decorative pieces made out of brass, bronze, marble, and wood. Also, India
has a rich history of creating furniture from wood using sandalwood, rosewood, and teal and so on.
Also, you will find sculptures of god and goddess and paintings made from hand in India that has an
ancient history
6. Carpets and rugs
India is one of the biggest manufacturers of carpets and rugs in the world. It uses natural material
like wool, or silk or cotton to create these items. They have intricate designs of them and are beautiful
and warm.

Which one of these items are you looking forward to buying? Hit me in the comments below.



Thursday, August 22, 2019

How to increase Instagram likes? 5 Tips that actually works

Instagram is slowly growing to become the best social media platform out there for uploading
images/video and reaching your consumers. It is surpassing even Facebook as the first choice
for brands because most people are now using Instagram to share their content.

If you are thinking of using Instagram for your brand, make sure to post content that gets you
most likes. Likes are important as more likes means more credibility for your account.
Here are some great tips that will help you increase the likes for your content.
1.   Share videos and photos that are high in quality
It is important to share content that is rich in quality. If you share random images or videos, no
one will like your post. Carefully plan your post so that people feel compelled to like them. Here
are some tips..
  • Share content that shows a human, a face or an expression. It can increase your likes by 38%.
  • Use filters in your post. The Mayfair filter of Instagram is quite famous. Use IG’s editing tool to
give your photos a wow factor.
  • Also make content using boomerang or focus, which are IG features to keep things unique.
2.   Buy Instagram likes
For a new brand that has just started marketing on Instagram, buying IG likes is a great option.
In the initial days, when you want people to notice you, you can get real IG likes from a firm that
reaches out to real people to become your followers.
3.   Use hashtags smartly
Hashtags are a great feature of Instagram that helps people find your account easily. Even the
non-followers can see your post when they search for a hashtag that you have used in your post.
But if you misuse hashtags, people and Instagram both will be angry with you. Here are some tips:
  • Use hashtags that are relevant to your post.
  • Use only 4-5 hashtags or up to 10. Don’t use more than that even though the limit set by
Instagram is 30.
  • Don’t keep using the same hashtags for every post. Keep mixing them up.
4.   Tag people
When you tag people, you expose your content to their users too. Also, it helps get more likes. So,
tag people who have any relevance with the content or are in the post. Tag people who took the
image or tag the hotel staff or gallery where you took the photo or video.
5.   Use captions well
Captions are great as they help connect a user more with your content as they get some more
detail about the content- where it was taken, what's the story behind it, who took it and so on.
Here are some tips:
  • Ask a question in the caption as it encourages people to enter into a discussion.
  • Tell a story or share a funny incident related to the picture.
  • For a striking image, a simple- one-liner caption that intrigues people is also enough.
These are some of the tips that can help you increase likes on your Instagram accounts. There
are more, keep learning and keep trying new things as in the digital work, anything can work.




Wednesday, August 21, 2019

5 Things to consider if you are just starting Instagram marketing

Instagram, as we all know, is one of the most popular social networking sites for sharing
photos and videos. There are currently over a billion monthly active users on Instagram,
which is a huge number for any businesses looking to reach its consumer base.

With the number of followers, likes, and comments you can generate by uploading a relevant
and appealing post on Instagram, your brand must have an IG account. It not only helps you
connect with your consumers globally but provides you a means to promote your business and
website.
Not sure how to use Instagram for your brand? How to market on it and get more followers and
likes?
Well, read this guide. Also, click here to see how you can buy real IG followers for your brand to
have a strong beginning.
Let’s begin…
1.   Make a business profile
If you are already on Instagram, switch to a business profile or make a new profile dedicated to your
brand. To switch, click on the setting and select ‘Switch to business profile’.
The benefits you get for having a business profile are:
  • Consumers can directly contact you from your IG profile using the contact button
  • You can create Instagram advertisements without using FB tools
  • You can use ‘Insight’, an Instagram analytical tool for measuring the reach of your posts.
2.   Create your bio
Your bio is the first thing a user will see and based on that decides whether to follow you or not. So,
complete your bio and include who you are and what your brand does. Include the URL of your
website and keep changing it to the latest one. Add a professional image and post some appealing
content on your feed.
3.   Post teasers about your product to create excitement amongst your audience
I know you are still working to get more followers, so how can you post teasers to get the audience
excited? Through IG stories as everyone can see them. Post about a new product or some discount
that you are offering and share it in your stories too. It is a laid-back advertisement which will not
annoy the consumer and won’t feel like you are pushing them to buy. 
4.   Upload relevant and alluring content with caption and hashtags
Don’t just post random stuff, post content that is relevant to your audience. Also, the images or video
must be mesmerizing and should have a compelling caption that urges people to check out your
brand.
Also, don’t forget to use hashtags in your posts as it the best tool that can help people find your
business.
5.   Make sponsored ads
Instagram now allows brands to create one or multiple sponsored ads according to their budget.
Also, you can choose to stream your ad on all profiles that fit your target followers, instead of only
your followers.
It gives you more exposure, and your chance of getting more followers increases too. Make sure
that the content of the sponsored ad is engaging and targets your customers.
Instagram is a great asset for your business and can help create a brand identity for you. With the
help of these tips, create your IG account today.


Here are 6 things you should see in an SEO firm's website when hiring for a startup

Search engine optimization is one field that is surrounded by lots of myths. One such myth
is that SEO is dead and that startups don’t require SEO for their business. This is far from
the truth. SEO is still alive and kicking and for a startup, SEO is the best marketing technique.

Startups need investing and to survive and keeping a budget aside for marketing is not so ideal.
That is why SEO is great for them as it helps their online business get more visibility and ranking
in search engine.
For that you can hire an SEO company, but the question is how to hire a firm that is best for your
business and understands your need? Well, these tips can help you.
Here is what you should look for an SEO firm your startup.
Analyze the website’s content and its blog
Check out their website content to see their quality and relevancy to your business needs. Their content should be such that people find it compelling and find it engaging enough to work with them.You can check out various websites that provides SEO services like https://www.viralchilly.com/seo-company-india/. It will tell you how they write their own content. Also, check out their blog to see if they are up to date with new SEO algorithm and modification in the SEO field.
Testimonials and reviews
If you want to know what the previous clients are saying and how was their experience with the SEO firm, see their testimonial sections. Check out their review section and see what people are saying about them.
You can also contact these companies privately to get a better insight into how that particular SEO firm works.
About us
Check out there about us page as it clearly states what their company is all about. It explains the services that they provide and what industries they work for and how much experience they have.
Checking this page will give you an overview of whether that site is for you or not.
Their communication policy
Communication is important for both parties to work well with each other. You need reports about the work they are doing on your site and what changes they will make. So, before you hire a company, check out their communication policy and find out how often they report back to you.
Credibility
You need to find certification from Google Adwords and Bing for a site you are about to hire. It will help you verify whether their team is a member of SEMPO or not.
It is crucial to check their credibility because you don’t want to work with a team of people that are a fraud.
Pricing
Compare the pricing model of each firm you think is good for your SEO requirements. Then go with the one that is providing quality services in minimal pricing and is providing all types of services.
Finding an SEO firm for your startup that is trustful and smart and updated is a tedious task. But it is not impossible, with a little research and knowledge about the market; you can find a good firm.

Tuesday, August 20, 2019

Social Media Statistics



Nowadays, mostly businesses are investing in marketing strategies. Social media marketing is the most effective one to implement. It is most versatile and cost effective technique. It can grow the traffic fast but firstly you have o make sure that your targeted audience spends time online or not. 

In my opinion, using social media marketing technique will boost up your business services and any other strategy. Showing the statistics, people uses social media.

Monday, August 19, 2019

7 debt collection myths we have been hearing for so long

Debt collectors have a reputation for being scary. It is especially overwhelming for people who
have no idea about the debt recovery process or who they are.

Added to this is the fact that there are a lot of myths and rumors surrounding them. All this
makes people even more suspicious of collectors, which in the end harms them and their credit
score only.
That is why in this blog, we will debunk some of the common myths about collectors. It will help
you work with them to pay off your debts without any problems.
Let’s begin..
Myth 1: Debt collectors always have the right information
Assuming that they always have the right information about your debt is wrong. Sometimes they
get the wrong information, or some collectors can be corrupt too. All debtors can apply for the debt
validation process, and ask for proof regarding the legitimacy of the debt.
Myth 2: Debt collectors always harasses you
There are indeed some collecting firms that abuse consumers. But reputable firms like Cedar financial
never harass the debtors. All collectors follow the guidelines written by FDCPA. It ensures that no
collector misuses their powers or abuses the delinquent or his/her family in any way.
Myth 3: You can avoid debt with a cease and desist letter
Another myth is that a cease and desist letter can only stop collectors from calling you. It doesn’t
make your debt go away, and your credit score will still be affected, and you will have a hard time
getting loans.
Also, the lender can assign your debt to a new debt collector making your letter null and void.
Myth 4: If you tell the collector to stop calling you, they will
It is only partially true. It works in two ways. First, if you tell the collector not to call you at work
because your employer doesn’t approve it, they will oblige. Also, they consider the request not to
call you at a certain time, which is inconvenient to you.
But if you wish them to stop calling you completely, a verbal request won’t work. You would require
a written request for this.
Myth 5: When you pay off a debt, it is removed from the credit reports
No, it is not true. When you pay off your debt, the collector is under the obligation to update that you
have paid for it in the credit report. They are not obligated to remove the debt from your credit score.
It is because you still owed a debt.
Myth 6: If you pay the debt partially, the collectors will go away
No, because you haven’t paid in full. The collectors will stop calling you for some time after you make
a partial payment. But eventually, the calls will resume reminding you about your partial debt.
Moreover, if you pay the debt as per the payment agreement, it will stop the calls. But only till you
are respecting the agreement, if you don’t, the calls will resume.
The next time you get a call from a collector, don’t let these myths cloud your judgment and decision
making power.